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The Design Process | Swapnil Shukla

How does a jewellery design come alive? What turns an idea into a sparkling masterpiece? Here’s my process. My jewellery design journey always begins with a question: What emotion should this piece evoke? Once I feel the answer, inspiration starts flowing — from nature, architecture, fashion movements, Indian motifs, or even a colour that catches my eye. I begin by sketching. My first sketches are raw and intuitive, capturing the mood, silhouette, and energy of the design. Then I refine the proportions, structure, and stone placement. As an IGI-certified Polished Diamond Grader, I visualize diamonds and gemstones with scientific precision — their brilliance, depth, and how each facet will interact with light. Next comes the step I love the most: 3D CAD rendering . This is where the design becomes real. Through renderings, I explore metal textures, gemstone combinations, finishing styles, and overall balance. I test multiple variations until the piece reflects both beauty and practi...

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